Created in 1976 when student Mark Goldman convinced his father to start making a line of backpacks for college students. EASTPAK has set the benchmark to which others refer and takes pride in being recognised as an innovative, fun brand. EASTPAK was the first bag company to use Cordura for non-technical daypacks and to experiment with bright colours and prints in the early 80s. EASTPAK is seen as a leader in its field which is why creative icons such as Walter Van Beirendonck, Raf Simons and Eley Kishimoto selected EASTPAK as a partner above other brands.

Eastpak now produce a massive line of baggage for casual and technical use. The bags are pretty much unisex and feature backpacks like the flagship bag the Padded Pak'r for walkers and kids going back to school, laptop rucksacks, messenger bags, travel bags and general rucksacks for boys and girls.